Tag Archives: CNN

SoLoMo Profile: WeMakeCoolSh.it

The final company which will be presenting at ScenePR’s Starters+Startups: The Future of SoLoMo & You, is WeMakeCoolSh.it (whose name alone is cool).

I started my research on them, by once again, visiting their website, which is also very cool.

The WeMakeCoolSh.it website is way cool.

Being presented with a number of different thumbnails from which I could select, I opted for the top left box, where I learned about Matt+Mark, WeMakeCoolSh.it’s founders.

FYI, theses guys are BEASTS.

Their combined resumes are a veritable Who’s Who of agency luminaries, and include stints at Pepsi, Sony, Philips, IBM, Nike, American Express, DHL, MoMA, LEGO and TiVO (Matt) and R/GA , Organic, Tribal DDB, Ogilvy, Disney, CNN and Adobe (Mark).

From there, I headed back to the home page and clicked on the L Train Network box, which took me to the video where they talked about the pirate network they built for the L train in New York.

Since WeMakeCoolSh.it may be talking about their L Train project, I decided to dig a little deeper and check out more of the related content they offered on the site.

So I checked out the flyer they made to promote the L Train network.

This is the flyer that WMCS made to promote their pirate network.

I got lost on a few Sony Ericsson Xperia Studio videos, especially, this one:

After I perused a bunch of additional entries on their site, I decided to see if they had any apps in the iTunes app store.

They don’t have any.

But they have created two apps in the past (while with other agencies), one for Staples

This is an app created in a former (agency) life for the WMCS crew.

and another for XBOX.

This app isn't available any longer.

I looked for these guys on Facebook (and couldn’t find them) and on Twitter (and found them).

But I get that these guys ‘get it’ and won’t hold the failure to (be like sheep and) have a Facebook page against them.

I’m really looking forward to this presentation, and if I haven’t invited you yet, please try to come through and check out all the presenters on Wednesday, January 25, 2012 form 6:30 to 8:30 pm, at the Showbiz Store & Cafe, 19 W 21st Street, NY, NY 10010 (ground floor).

Leave a comment

Filed under branding, technology

Harlem Stand Up! Vince Morgan is coming!

I had an interesting call with Vincent Morgan last Friday, and I came away intrigued by the man who has recently thrown his hat into the ring to challenge incumbent New York Democratic House of Representative member Charlie Rangel.

This guy could be your next Congressman! He looks electable.

The call was interesting for a number of reasons, not the least of which was the fact that he was so cool. Not to say that someone running for office shouldn’t be, but the ease with which we spoke had me feeling like I was kicking it with one of my boys, and not having an in-depth discussion with a viable Congressional candidate.

Some background. I was introduced to Vince (as he likes to be called) by Kofi Bannerman, a partner is one of my many ventures (a brother gotta keep multiple hustles going – ya dig?), who suggested that I reach out to him because he was getting his house in order for this run for office, and might require my considerable experience (forgive my self-indulgent plug).

We were supposed to meet face-to-face, but since I wasn’t sure what this face-to-face would be about, I felt that an introductory call was in order. So I called him.

I was impressed that he picked up his phone (I figured a guy in his position would be screening everything). I was even more impressed when he said that he had time to talk, considering his admittedly hectic schedule.

After the compulsory introductions and ice-breakers, we went in on the purpose of my call – figuring out what (if anything) Morgan4Congress needed, and how I could fulfill those needs.

Nice logo huh?

In preparation of our call, I had done a preliminary search of Mr. Morgan and his fledgling campaign. It was readily apparent, however, that things were buttoned up quite nicely from the door.

His website http://morgan4congress.com was up and active, as were his various social media sites, including a Facebook fan page, Twitter, blog, and YouTube channel.

He’s been interviewed on CNN and Fox 5 regarding his run, and both the NY Times and Huffington Post have reported on his candidacy.

Vince talked about his background as a community banker, his wife and two children. We discussed his roots, growing up in Chicago, and getting chased home from school.

He broke down his stance on the issues of the upcoming election, and by the time we were done, I was left with the distinct impression that this guy was electable.

He’s spent the past three years putting together his team and readying himself for this run. I told him that I’d shoot some ideas his way for leveraging his social media assets and generating viral movement on and offline.

However it goes, this guy is the future of politics in New York. He’s young and smart with plenty of Obama-esque swagger. Did I say he was from Chicago?

All I’ve got to say is this: Harlem stand up! Vince Morgan is coming!

Leave a comment

Filed under branding