Stephen Chukumba says: “I’m Getting Old(er)”

I’m 39. People are always amazed when I say that, because (apparently) I don’t look my age (or is it act? hmmm). I’m in media and many of the movers and shakers in the space are young(er), so I guess I often take it for granted that I’m not as young as I used to be.

Case in point – At an HBO meeting today, I made a reference to the viral nature of mobile. To illustrate my point, I said (something like), “And then the person who receives the link to the mobile site shares it with his friend, and that person shares it with their friend, and so on and so on.”

One of the executives we were meeting with picked up on my point and added (again, something like), “I get it. It’s like that shampoo commercial, ‘and she tells a friend, and so on and so on, and so on!'”

We had a collective giggle (ladies) chuckle (gents) at the reference, and I offered, “You know we’re all dating ourselves with this reference!” Which sent us all into another fit of laughter.

Now, if you’re a person of a certain age (as Wendy Williams is fond of saying), then you automatically know which commercial we were referring to, and you get the significance. If not, then the mixed emotions of joy and (the tinge of) sadness, we collectively experienced in that moment, escapes you.

Why sadness you ask? The shampoo commercial was part of an advertising campaign for Faberge from the early 70s. The fact that I made a reference to a 70s commercial (that several people in the room actually remembered) is irrefutable proof that I’m approaching ‘old as dust’ status.

It’s (the implicit acknowledgement of) aging, that puts little crows feet in the corners of (otherwise) smiling faces.

It’s the first leg in the grave. The first nail in the coffin. The ink drying on my will. The…you get the point.

At the end of the day, that dated reference helped make a point and seal the deal, so I’m not really twisted about acknowledging that I’m an old fart, but damn…Faberge! Really?

And for those of you too young to know WTF I’m talking about, here you go.


Filed under Smack talking

3 responses to “Stephen Chukumba says: “I’m Getting Old(er)”

  1. Dude – that’s what anti-aging creams are for and always lie about your age. Greatest combo ever!


  2. Keith Williams

    The word of mouth concept is way older than this commercial. So you go on and make 70’s references. I got your back.


  3. Yes Stephen…….I remember this commercal. I’m a year behind you…


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