I’ve been siting on a juicy tidbit of information for a few weeks now.
I wanted to blab about it, but I had to play it close to the vest until it was official.
Today, my client forwarded a link from Mobile Commerce Daily, letting the cat out of the bag, so I guess I can share.
The new Aeropostale app has arrived!
What’s the big deal, you ask?
Well, if you must know, both of the Aeropostale apps described in the Mobile Commerce Daily article are my projects.
So I take great pride in this announcement.
The Aeropostale iPad in-store kiosk, which was developed for their concept store in Roosevelt Field Mall, is special for a number of reasons.
Not the least of which is the fact that it was my project.
Did I say that already?
I kid. I kid.
What makes the iPad app special is the thought that went into it.
Aeropostale wanted to make an interactive tablet app that would simultaneously engage the user with non-shopping related activities, while providing useful information and the ability to initiate and complete purchases (if they so desired).
The features, function, layout and UI were carefully designed to be visually engaging, provide ease of use and ultimately, fun.
With the Aeropostale iPad kiosk, they’ve achieved their desired end.
The center piece of the app is the Music player.
On the Music page, you can browse through the various songs on the playlist, Cover Flow style, and select the song you want to hear next.
Depending upon how many votes a song gets, it gets moved up in the playlist.
The other highlight of the app is the Outfit Builder, which lets users swipe through three carousels, tops, bottoms and accessories, and create an outfit of their own.
Once you’ve created a look to your liking, press the ‘Select This Outfit’ button.
And boom! Your outfit is built.
You can share or buy your outfit right on the spot.
You can even ask an associate to help you find the items you’ve selected while you’re in the store.
Other interesting features include a Video page, Style Guide, Scanner and Shop Online feature, which serves up a tablet optimized version of the Aeropostale site.
Version 2.o of Aeropostale’s iPhone app is also a thing to behold.
And I’m not just saying that because it’s my project.
Did I say that already?
I kid. I kid.
But seriously, their new app is the bees knees as the old timers say.
It’s really cool.
Super fly feature numero uno: users can toggle between Aeropostale two brands, Aeropostale and PS, simply by clicking on either logo in the header.
Super fly, right?
So so def feature dos: Girls and Guys carousels on the Shop page let you swipe though all content categories.
So so def, right?
Three times dope feature tres: the Style page lets users browse and play videos and connect with Aeropostale’s Facebook, Twitter, YouTube and Pinterest social media profiles.
Three times dope, right?
In addition to these super fly so so def three times dope features, the app has all your standard features and functions baked in.
To wit: store locator, coupons, scan, search, yada yada yada.
The list of stupendousness goes on and on, but I’d rather not prattle on endlessly about how great the apps I usher to life are.
You can download the app and see for yourself (how great I am).
If you’re a mom of teens/tweens, this app is definitely for you.
Aeropostale makes great, fairly priced stuff and this app makes it über easy to browse and buy on the go.
If you’re a teen/tween yourself, Aeropostale’s app are built with you in mind, so cop that app!
And congratulations on finding your way to my blog…please excuse my often foul mouth.
I can’t legitimately take all the credit though.
I’ve got a talented team of creatives, developers, QA and account managers – who I won’t specifically name here lest they steal my thunder – who helped make this app a success.
Anywho, Aeropostale’s apps have given me a reason to talk about myself.
Thank you Aero!
Note: I would be remiss if I failed to acknowledge that these apps were made possible through the hard work and dedication of Dianne Ramlochan. I was shamed into adding this footnote.