Tag Archives: Angry Birds

eBook reader-cum-tablet? A Kindle Fire get-over saga.

This summer, I got my son a Kindle Fire for his 9th birthday.

He had given us a short list of his birthday wishes.

Mind you, his list was fairly perfunctory.

Library card. Library card? Live a little kid!

New bike. Nah B! Your current bike is perfectly fine.

Kindle Fire. Hmm…I can do this.

I was impressed by my son’s third request.

His sister had requested (and received) an Amazon Kindle for her last birthday.

She really seemed to be into reading books, and I suppose, this inspired his own interest in the eReader.

Seeking to support my son’s intellectual pursuits, we hurriedly ordered the device and, beaming, presented it to him for his birthday.

But once it was in his grubby paws, I realized that we had been hoodwinked.

The desire to read electronic books (like his sister) was the furthest thing from his mind.

Even though we had admonished him to avoid ordering anything without consulting mommy or daddy first, he found a loophole – free apps.

It wasn’t really ordering if they didn’t cost anything was it?

So almost immediately, he began downloading all kinds of games, and apps and game apps.

There was nary a eBook among the email confirmations that flooded my account.

All hours of the day and night, he was either glued to the device or ordering apps like a maniac.

It was only as my son morphed into a zombie, that I first saw the Kindle Fire commercials.

As drool escaped the corners of my son’s mouth, illuminated by the glow from the device, that I realized that this little bugger had gotten completely over on us!

The signs were there, but I missed them.

I hadn’t put two and two together.

You see, he’s always asking to play Angry Birds or some other innocuous game on my iPad.

And I repeatedly say ‘no.’

His request for the Kindle Fire was an end-around to my opposition.

A thinly veiled way of getting a tablet, to play games and such, without raising any suspicion or alarm.

The Kindle was certainly NOT to read.

This experience has me re-examining this whole eBook reader phenomenon.

I used to think all eReaders were just that – readers.

First, there was the Kindle (2007).

Then the Nook (10/09).

Sony also had some skin in the game with their readers.

There were black-and-white versions, color versions, backlit versions, versions with keyboards and versions without.

And then came the iPad.

And the eReader game was forever changed.

Sure a tablet device was good for reading, but the iPad offered so much more.

Apps. The web. Light computing.

It was truly a device of the future.

Not wanting to be left out, Kindle released the Kindle Fire, with apps and internet surfing baked right in.

Of course, Barnes & Noble followed up with their Nook Tablet, which offered the same functionality.

eReaders went from simple monochrome blah to web surfing, wifi/3G connected funky, combining the connective utility of a tablet with the pure function of an eReader.

And what I initially thought was my son’s simple request to get his read on, has become a straight tablet coup!

All I know is that the lines between eReaders and tablets have been forever obscured…

And that my son is slick.

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My Top 5 (Productivity) iPad Apps

I’m frequently asked which apps I’ve got on my iPad by friends, colleagues and clients, alike.

Notice OutPost and OmniFocus in my dock.

But unlike most folks, who use their iPads for entertainment and have a gang of apps on their devices, from Angry Birds to HBO Go, and everything in between, I primarily use my iPad for work, and my apps are focused on productivity.

And while I’m sure you were ready for a juicy, fun, exciting or at least interesting “top 5 apps” list, this one will probably be very dry by comparison.

But among my six loyal readers, I’m certain that one of you will be rewarded with a salient or applicable take-away.

So without further ado, reader “X”, here are my Top 5 iPad Apps.

1.  OnmiOutliner

OmniOutliner is the ultimate outlining app.

For most of my clients, I am really a glorified project manager.  In this capacity, I’m routinely called upon to come up with creative ideas, and then figure out ways to design, develop, resource, implement, staff, deploy, track and report – essentially everything from ideation through execution.

I’ve found that being able to outline projects, from start to finish, and make adjustments on the fly is critical to managing all these moving parts effectively and efficiently.

OmniOutliner, by The Omni Group, is the perfect tool for creating, manipulating and sharing outlines.

OmniOutiner’s most appealing feature is it’s ease of use and malleability. I’ve created instruction manuals, proposals, schedules, equipment lists, budgets, you name it, with OmniOutliner.

From basic text/data entry, to hierarchical organization, lists, attachments, notes, reminders – I could go on and on – OmniOutliner is an organizational godsend.

2.  OmniGraffle

The perfect tool for mapping ish out!

If you’re a visual person or think in pictures, you probably find your notes peppered with sketches, diagrams, flow-charts and various other forms of doodles and drawings.

While your scrawling may appear to be scribbling and goofing-off to the casual observer, you know that these crude drawings are replete with meaning and value.

Your Moleskin notebooks are probably full of such drawings, which may (or may not) ever be referenced or used again, relegated to some dusty shelf of half-baked ideas.

OmniGraffle, also by the Omni Group, saves your (probably) good ideas from a life of obscurity, by making them useful and understandable by the common man, team member or just you.

OmniGraffle lets you create “graffles” (or drawings), maps, flow charts, organizational diagrams, wireframes, processes, or layouts, using stencils, lines, connectors and a host of useful tools.

Using the iPad screen as a canvas, OnmiGraffle can even take your hand-drawn sketch and turn it into something immediately useful.

3.  OmniFocus

OmniFocus helps you organize disparate thoughts.

Sometimes, you just want to jot down a thought, note, to-do or what-have-you because you don’t want to lose or forget the thought.

If the impulse to jot down a thought happens to you a lot, you’ve probably got a collection of scraps of paper, and/or fragments of ideas, notes and reminders, scattered about.

If you could assemble them in one place, you’d probably have a fully formed thought, idea or plan of action among those various disparate thoughts.

OmniFocus, by (once again) the Omni Group, helps to coral your random note-taking, thought-jotting, to-do-ing(?), and helps you, well, focus.

OmniFocus is all about task management, helping you to define, assign, prioritize, track and manage tasks.

With a simple-to-use interface, synching between multiple instances of OmniFocus, and integration with your calendar, it’s the perfect tool for staying organized.

4.  Outpost

Productivity personified.

As a Basecamp junkie (FYI Basecamp is a web-based project management and online collaboration tool developed by 37signals), being able to access my Basecamp account is critical to staying on top of my projects.

Sometimes, however, when wi-fi isn’t available and my 3G is spotty, accessing my account sometimes proves challenging.

OutPost, by Enormego, is an app that puts Basecamp on your iPad (and iPhone).

OutPost give you access to all of your accounts, projects, messages, assignments, contacts, calendars, milestones, writeboards and time-tracking.

It also synchronizes your activities, so that all your activities in Outpost seamlessly integrate with the Basecamp account.

OutPost is the ultimate in on-the-go productivity.

*Note: OutPost is one of the “buggier” apps that I use. It’s prone to frequent crashing. Can we work on this Enormego? Hello?

5.  SoundPaper (aka SoundNote)

Note-taking+audio recording. SoundPaper.

If you’re like me, whenever you take a meeting, you take meticulous notes.

I’ve always been really good about recalling the details of conversations – even when I wasn’t taking notes.

But sometimes, people talk fast, you mishear something or you get so caught up listening, that you stop writing.

Even the most meticulous note-taker missed an element or two, that for the life of them and despite their best efforts, they can’t recall.

SoundPaper, by David Estes, remedies that.

SoundPaper is a really handy app that combines a notepad with audio recording capabilities.

Simply click record and SoundPaper will automatically begin recording audio.

What’s especially cool about it, is that the recording is linked to your note-taking.

SoundPaper is really useful for lectures and other scenarios when your note-taking might not match the pace of the speaker.

So if you get caught up and can’t recall what was said, simply click on a word and SoundPaper takes you to the exact session and you can play back the audio you missed.

Three of the big five are in my "Productivity" tab: OmniGraffle, SoundPaper and OmniOutliner.

I’ve got a few other apps on my iPad, that I use from time-to-time, but these five are my “go-to” apps that keep me focused, organized and on-point.

If you’re looking to get yourself organized in 2012, and you’re planning on using your iPad to help you do it, then by all means, check out the apps I use!

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10 Billion App Downloads and You DON’T Need One?

Unless you live under a rock, you’ve probably heard the recent announcement by Apple that they’ve just eclipsed 10 billion app downloads in the Apple App Store.

Starting from the release of the iPhone in 2007, the Apple App Store passed the 1 billion download mark in April of 2009, after opening in July of 2008. That’s a ridiculous pace by any standard.

Tap Tap Revenge is one of the more popular iTunes Apps

Even though much of this traffic was driven by highly popular titles like Tap Tap Revenge and Angry Birds, the reality is that apps have captivated much of the public’s attention, and are as common as the devices upon which they are deployed.

If you’re not an Apple-o-phile, you’ll still be impressed by the estimated 2.8 billion Android apps that have been downloaded to date.

Android is making a strong showing in the app space as well.

What does this all mean?

It means that people find great utility in their mobile devices and much of that utility has been driven by apps.

It also means that apps are a useful tool for brands interested in providing utility to their audiences, in what is becoming an increasingly traditional methodology.

Own a brick-and-mortar establishment? You should have an app that at a minimum, provides turn-by-turn directions to your door. Sure, they can go to GoogleMaps and find you, but why give Google those metrics? Why force your potential customer to take that extra step?

Are you an artist? Your app should stream your music (or at least snippets), provide access to your music video, pictures, show dates and special event, like listening parties or release dates. If you’re interested in making money, your app should direct users to your mobile-based store front allowing purchases downloaded directly to their device.

Maybe you’ve got a service-based business. Your app can simply be an abridged version of your website, providing one-click access to your phone, email or full mobile site. You can also use push notifications to send out blog posts, where you showcase your service-specific knowledge and expertise.

Five years ago, when I was working with The Marksmen and we were introducing DOT.TUNES, the first iPhone app which allowed users to remote access their entire iTunes library from any device capable of an internet connections, we realized that we had an uphill battle, as smart phones (and the concept of ‘apps’) were still very niche.

I acknowledge that we were ahead of our time (DT was released prior to the availability of Apple’s software developer’s kit) and were definitely on the leading edge of the entire app movement, but even then we realized that apps were how mobile users would access and consume content.

Mobile phones, including smart phones, would invariably have memory and processing constraints, and apps offered a simple way of providing one-click access to great utility, without compromising memory or processing speeds.

Fast forward five years, and Google, Nokia, Samsung, Blackberry, Palm, Windows all have their own apps, and are all seeking to replicate Apple’s success.

Big brands like Hyundai, Pepsi, Old Navy, Walmart, all have apps. And smaller brands are starting to embrace apps as well. WeHarlem’s app, provides a social media app developed specifically for Harlemites. There’s even a Dutch municipality which allows users to file complaints via an iPhone app.

IMO, if you’re a brand looking to forge deeper connections with your core audience, penetrate the market, provide greater utility to your current customers, or simply take advantage of the numerous opportunities that mobile applications provide, developing an app for your brand is a wise investment.

If you’re interested in learning more about mobile applications, and how they can help your brand, feel free to shoot me an email or give me a call.

I’d love to hear from you!

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