Tag Archives: back up

iCloud? iDontthinkso!

I just got this email from MobileMe, informing me that my MobileMe subscription was about to end, and inviting me to move my account to iCloud.

iDon't want to move to iCloud! And iWon't!

I’ve been avoiding iCloud like the plague, because I, for one, am not really interested in having Big Brother be the keeper of all my information.

iCloud is Apple’s suite of wireless sync and backup services, whose function is to keep all your iOS devices synchronized, regardless of which one you happen to be using at any particular moment.

While most see iCloud as some savior and a panacea for all that ails us, when it comes to synchronizing and backing up your data, I am not among them.

Even while Apple claims that the cloud (and supposedly all of your private data) is ‘secure’, recent events have proven otherwise.

More importantly, I don’t really dig the fact that I don’t have a choice in the matter.

What if I don’t want to move my MobileMe account to the cloud?

What happens with my data?

Is my account locked?

Is my content irretrievably lost?

And what does moving to iCloud really mean?

Apple claims that I’ve got 5Gb of ‘free’ storage.

But my iTunes library alone is over 20Gb.

What happens with the rest of my music library?

And what about my pictures and video?

How will iCloud handle all that?

I could go on and on, but you get the idea.

The reality is that there are (some) answers to all many of these questions.

MacWorld published a very comprehensive article on iCloud last summer, which addressed many of the questions I raised above, and then some.

But, if you’re like me, you’re really not trying to read an entire tome just to figure out the costs and benefits associated with trying something new.

Especially if you really don’t have a choice in the matter.

Come June 2012, MobileMe will be gone.

Period.

If you haven’t moved to iCloud before then, you’re screwed.

Period.

Sure, you’ll still have access to some of the functionality currently available on MobileMe.

But the majority of what (I’m sure) most of us use MobileMe for, will be gone – forever.

And what Apple doesn’t say, is that to access some of the advanced features that you’re probably going to want to use, you’re going to have to pay – dearly.

Being a technologist, I’ve already got data synch and back-up happening without iCloud.

Apple has had these features available within it’s ecosystem for years.

But now they’ve got everyone clamoring to get on the ‘cloud’ even though doing so may ultimately be to their detriment.

I’ve had a slew of calls from clients seeking help for the (to borrow a term from a fellow blogger) clusterfuck they’ve gotten themselves into, blindly accepting iCloud’s Ts&Cs only to find themselves incapable of finding their data later.

Luckily for them, they know that my crew and I are Apple guerrilla warriors and un-clusterfucking the clusterfucked is our speciality.

But if you’re a regular Joe, and don’t have a crew of Apple ninja assassins at your beck and call, proceed into the cloud with caution.

As many who have moved to iCloud have found out, all that glitters is not gold.

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Filed under digital advocacy, opinion, rant, Smack talking, technology

Stephen Chukumba says: “Take It To The Genius Bar”

An image I pray you never have to see on your screen.

An image I pray you never have to see on your screen.

Last night I experienced the blinking file of death on my MacBook. For the Mac uninitiated, it’s the image you see when you boot up your computer, which indicates that there’s a problem with your hard drive (and it usually means that all of your content is gone).

I tried to keep my cool and attempted every resolution under the sun to fix it. Restart. Restart holding the option button. Insert the install CD and restart holding the C button. Time machine backup. Macforum. Online support. Everything. But nothing worked.

After cussing considerably, both aloud and then under my breath (wife had fallen asleep mid-crisis), I resigned myself to the fact that I was no genius. It was time to call on the REAL geniuses at the Mac Genius Bar.

The Genius Bar is for me.

The Genius Bar is for me.

So at 1:40 am this morning, I made my appointment for 1:40 pm today, and I type this post (on my iPhone) sitting at the Genius Bar of the Apple store in the Willowbrook Mall, in Wayne, New Jersey.

This 16 year old kid confidently goes over the possible issues and resolutions, after listening (sage-like) to my frantic recollection of the night’s harrowing events, all the while plugging in an external hard drive to my defunct laptop (like he’s heard it all before).

He smiles as I recount all the steps I took to attempt to reboot the computer on my own (lest he think I’m some inept technophobe), and tells me that the hard drive appears to be intact (no scratches or defects), and that my baby (my word, not his) is going to be fine.

He recommends that I stroll through the mall for the next 40 minutes while the “archive and reinstall” brings her back to life, and I do.

40 minutes later, the smiling 16 year old hands me back my laptop, shiny and working, and all is well in the world.

As I complete this post (on my handy-dandy WORKING MacBook), I offer this one piece of advice: If at first you don’t succeed, take it to the Genius bar.

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