Tag Archives: Disney

SoLoMo Profile: WeMakeCoolSh.it

The final company which will be presenting at ScenePR’s Starters+Startups: The Future of SoLoMo & You, is WeMakeCoolSh.it (whose name alone is cool).

I started my research on them, by once again, visiting their website, which is also very cool.

The WeMakeCoolSh.it website is way cool.

Being presented with a number of different thumbnails from which I could select, I opted for the top left box, where I learned about Matt+Mark, WeMakeCoolSh.it’s founders.

FYI, theses guys are BEASTS.

Their combined resumes are a veritable Who’s Who of agency luminaries, and include stints at Pepsi, Sony, Philips, IBM, Nike, American Express, DHL, MoMA, LEGO and TiVO (Matt) and R/GA , Organic, Tribal DDB, Ogilvy, Disney, CNN and Adobe (Mark).

From there, I headed back to the home page and clicked on the L Train Network box, which took me to the video where they talked about the pirate network they built for the L train in New York.

Since WeMakeCoolSh.it may be talking about their L Train project, I decided to dig a little deeper and check out more of the related content they offered on the site.

So I checked out the flyer they made to promote the L Train network.

This is the flyer that WMCS made to promote their pirate network.

I got lost on a few Sony Ericsson Xperia Studio videos, especially, this one:

After I perused a bunch of additional entries on their site, I decided to see if they had any apps in the iTunes app store.

They don’t have any.

But they have created two apps in the past (while with other agencies), one for Staples

This is an app created in a former (agency) life for the WMCS crew.

and another for XBOX.

This app isn't available any longer.

I looked for these guys on Facebook (and couldn’t find them) and on Twitter (and found them).

But I get that these guys ‘get it’ and won’t hold the failure to (be like sheep and) have a Facebook page against them.

I’m really looking forward to this presentation, and if I haven’t invited you yet, please try to come through and check out all the presenters on Wednesday, January 25, 2012 form 6:30 to 8:30 pm, at the Showbiz Store & Cafe, 19 W 21st Street, NY, NY 10010 (ground floor).

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Filed under branding, technology

The Princess and the Frog is not (entirely) racist.

Kiss this little slimy (it's really mucous) bugger at your own risk.

When I learned that the Princess and the Frog was being done by Disney, I had misgivings.

I mean, c’mon. Walt Disney was an out-and-out racist (for all of you who are appalled at this statement, Disney biographers chronicle how he wouldn’t hire African Americans to work at his theme parks because ‘they would spoil the illusion’).

And I was legitimately concerned that the first movie by Disney featuring an African American Princess would be a less-than-flattering portrayal.

My misgivings were not without ammunition. What did we know?

1. The princess gets turned into a frog. Which previous Disney princess movie had the princess meet so ignominious a fate?

2. The princess falls for a non-African American prince. Why can’t we see Black-on-Black love on the big animated screen?

3. The main characters in the promo were characteristically shuckin n’ jivin’. What’s up with the unintelligible firefly and the feeble alligator?

Anyway, I was not going to let my misgivings deprive my daughters of seeing a Black animated heroine and the attendant vicarious experience glory that accompanied it.

So with gentle prodding from wifey, (critical eye) and three kids in tow, I went to critique Disney’s offering enjoy a movie with the children.

And you know what? I loved it!

I came home gushing to the wife about this movie, as if I were a member of the adolescent audience for whom the movie was intended (and from whom this response was anticipated).

No. The princess does not get with a Black prince (he’s brown, and in this instance, that’s good enough). But aside from that, the movie was executed extremely well.

The Princess is not the trifling, neck swinging, tongue-clucking, cliche-slinging characiture of Black women we typically see in animated tales.

She was not hateful towards men and never sought to emasculate the prince.

She was strong, but compassionate. She comes from a good family, with hardworking parents, who instilled in her, character and work ethic.

Aside from the bad guy, Dr. Faciler, the balance of the characters in the movie were wholesome and endearing. The mush-mouthed firefly from the previews was a character of incredible depth (especially for a children’s movie) and not at all off-putting.

In the final analysis, while I still think they should have had the princess marry a BLACK man proper, that is the movie’s singular (and forgivable) fault.

If you haven’t seen it, I highly recommend it.

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Filed under Parenting