Tag Archives: iPhone

Apple, why is it so hard to love you?

A few months ago, when my iPhone Xs Max arrived, I was so excited, I could barely contain myself.

I immediately set to transferring my content from my old X to the new Xs Max.

Transferring was a breeze and I was struck by how far we’d come from the old days of having to manually back up your phone, by physically connecting your phone to computer to synchronize your new device through iTunes.

Although I hit a minor snafu requiring technical support, the resolution was painless and instantaneous.

In hindsight, that minor snafu was a portent of things to come.

Let me explain.

I’m typically not a first mover when it comes to anything Apple.

Usually, I’ll wait about a month before copping the latest device.

I let others suffer through Apple’s missteps (and issue fixes and updates) before stepping into the breach.

I probably would have done the same thing this time, but for Verizon offering to swap my old phone and upgrading me to the Xs Max.

But now I had it, was past the aforementioned snafu, and was getting used to my latest acquisition.

The Xs Max has a bunch of cool features, to be sure.

My favorite I found completely by accident when I was putting my Mous case on the phone.

It’s the battery indicator.

Touch the battery icon on the phone and a larger icon shows up on the center of screen showing you how much battery you’ve got left.

But that was just a gateway find.

Touch any icon on the top of the screen and a larger version of that icon appears.

The actual battery life is probably my second favorite thing about the Max.

Unlike Apple’s previous claims that the battery life of their <insert version of iPhone here> had <insert percentage here> more battery life than previous versions, the claim with the Xs Max actually bears out.

There are a host of other features that make the Xs Max one of the best iPhone releases to date.

But then, there are the things that make me want to smash the phone with a hammer.

Without fail, you can always count on Apple to muck things up.

Like when they got rid of the battery percentage indicator.

Or eliminated the home button.

How about losing the headphone jack?

As excited I was for the Xs Max, I knew – I just knew there was going to be a moment when I would be like “WTF Apple?”

My “WTF?” moment came the first time I tried to attach a picture to a text message.

Ordinarily, when you’re typing a message and want to add a picture, you hit the camera icon next to the text input field and the picture tray slides up from the bottom.

From there, you can simply snap a photo or select from your recents.

If the image you’re looking for isn’t on that tray, you can expand your search by opening your photo library in a new window.

The convenience of having your recent photos pop up in that tray can’t be overstated.

But, true to form, Apple has eliminated that convenience.

Now, instead of having a tray slide up from the bottom of your screen with your recent photos, selecting the camera icon opens up the friggin’ camera!

To get to your recent photos, you’ve got to click the media icon on the top left of the screen, which then opens up your media library.

Then, you can select a recent photo or open up your entire media library.

And this is where Apple has outdone themselves.

Before, all you did was select the image you wanted to use and it would be added to your message.

With the new Xs Max, selecting the image is just that – selecting the image.

Pick an image and the blue check box shows up and then – nothing.

You’re not taken back to your message to continue typing or to send your message.

You’re stuck on the screen.

The first time I did it, I felt like Ben Stiller in Zoolander, trying to get the files out of the computer.

There was no obvious way to get back to my text message.

There was no little blue arrow in the footer to indicate that I was uploading an image.

In fact, there was no footer at all.

There was nothing on the screen that seemed in any way helpful – besides the “x” in the corner – which said to me that I’d be canceling the addition of my selected picture to my text message.

At a loss, I clicked the “x” assuming it would send me back to he previous screen where I could retry my attempt to attach a picture.

Wouldn’t you know that my picture was there?

This convoluted process is now how you’re forced to add pictures to a text message.

Really Apple.

I get the desire to thrill and delight users with new features, but why, for the love of god, don’t you leave the things that work perfectly fine, alone?

I could go on about all the other infuriating things about the Xs Max, but why? It’s not like Apple actually pays attention to its users and makes changes in a timely fashion.

Or, more appropriately, they know when they’ve fucked something up. They just don’t care enough to fix it.

There’s another version of the phone on the horizon for me to love – and hate.

Advertisements

Leave a comment

Filed under iPhone, opinion, rant

I’m sorry Apple Watch. I miss you.

Screen Shot 2015-12-02 at 12.28.30 PM

It’s been exactly one week since I let my business partner, Mark, borrow my Apple Watch and my feelings of withdrawal are palpable.

His wife wanted to get him an Apple Watch for his birthday, and he asked if he could take mine for a test drive before she dropped coin.

He’d previously heard me complain that the Apple Watch wasn’t all that, and he wanted to assess it for himself.

So I unpaired it from my iPhone and let him rock out.

What did I care, it was just a stupid toy, right?

One week later, as I reflect on how much I’ve maligned the Apple Watch, as being an expensive and glorified toy, I’m starting to realize the error of my ways.

Dare I say, I miss my watch?

I no longer have the convenience of doing the simple things like glancing at my watch for the time, or more sophisticated tasks like getting turn-by-turn directions.

I’ve been reduced to pulling out my phone for these tasks, which I thought were mere trifles when performed on my watch, but I now see were much more than that.

They were convenience.

How could I have been so wrong?

You’re probably asking yourself, “what is this fool talkimbout?”

I’ll tell you what I’m talkimbout.

Ever since I got the Apple Watch as a birthday gift from my wife, I’ve been fairly consistent in my characterization of it as a glorified – and expensive – toy.

Sure, it’s cute.

Sure, it’s got a nice design.

Sure, it’s baked with apps and loads of ‘cool’ features.

But so friggin’ what?

It’s not all that!

Whenever anyone noticed my watch and asked me what I thought, I’d give them the following rundown:

“The Apple Watch is a nice toy. But that’s all it is – a toy. Since I’ve had it, I use it mostly for the alerts: new emails, text messages, incoming phone calls, the activity monitor. It’s got other features, like the ability to make and receive phone calls, but what am I? Dick Tracy? Making phone calls from your wrist is just awkward. You can also control other iOS devices, using the Remote app on the watch, but that’s also not the best user experience. Or taking photos. Unless you remember to use the time delay mode, all your shots will have you pressing your wrist. Texting? Talk to text. You can send either a voice message or the text version of your message from your watch. And you can also ask Siri to perform certain tasks, but invariably, you’ll probably use your iPhone instead. All in all, it’s cute, but I wouldn’t spend money for it.”

One week without my watch, and I’m truly starting to appreciate that I derived significant utility from my watch.

For all the things I claimed I wasn’t or wouldn’t use it for, there were a host of things that I was using it for.

Like those damn alerts.

I’ve always got my phone on silent.

No vibrate.

Not low.

Silent.

So whenever any alert came to my phone, invariably unless I was using it at the time, I missed it.

Phone calls, text messages, emails, breaking news, whatever – I’d receive well after they were delivered.

It wouldn’t be like an hour later – usually a few minutes or so.

But my response time was usually unintentionally delayed because of this gap.

With my watch, I could intentionally delay my responses or not, because I knew when the notification arrived.

The other day, a friend of mine from high school hit me up on Facebook asking if she should get the Apple Watch for her son for Christmas.

And I gushed.

Apple Watch praise

I couldn’t even help myself.

For all my smack talking about the Apple Watch being a toy, when asked, I offer an unabashed endorsement.

One week later without it, and I’m slowly realizing exactly how much my Apple Watch means to me…

If you’re in the market for an Apple Watch, then you should definitely check out the reviews out there for a less impassioned perspective.

Leave a comment

Filed under Apple Watch

Resistance is futile. Confessions of an Apple Watch owner.

Stephen's Apple Watch

A few days ago, I got the email I’d been waiting for months to receive.

It said, “your apple watch has arrived.”

I was in Bermuda at the time, installing a music library in Marcus Samuelsson’s eponymous restaurant, Marcus‘ at the Fairmont Hamilton Princess, so my glee was tempered by distance.

But over the next few days, I fantasized non-stop about how amazing my life was about to become.

My watch and I were about to become the best of friends.

I knew, I just knew, that my Apple Watch was a game changer and my life was going to be infinitely richer as a result.

But as I headed into Manhattan on a dreary Monday morning, I started to have misgivings.

Would I become one of those people constantly checking their wrist, desperate to see the source of the latest ping or buzz?

Was I trading up to yet another useless gadget full of sound and fury, yet signifying nothing?

My Shakespeare folks will appreciate that.

I digress.

We’re already a tethered society.

We can’t seem to put our phones down.

Every ten seconds we’re reading our emails, responding to texts, checking Facebook or engaged in some other inane activity involving a mobile device.

And that’s with a device we can put down.

What happens with that device is inextricably tied to our person?

What then?

I can’t help but think of the Borg.

The cybernetic beings from the Delta Quadrant that assimilated their victims, making them part of a collective or hive mind.

You know, the big cube thing from Star Trek, The Next Generation.

the-borg

Each cyborg (hence “Borg”) was a undifferentiated part of the whole, sharing their thoughts and sensory input with them.

When you were captured by the Borg, they didn’t kill you.

Mechanical components were added to your anatomy, stripping you of your humanity and making you a part of the collective.

Hence “assimilated.”

I know I’m probably being dramatic, but this thought keeps popping into my head: “Resistance is futile.You will be assimilated.”

I mean, sure, the Apple Watch can collect data on its wearer.

And it can share that data with Apple or the app developer, which then knows information about the wearer, but that’s not so bad. Is it?

Wait a minute…

Am I being assimilated?

Is resistance futile?

Once I put on the watch, is there no turning back?

Only time will tell.

Four days in, and I’m fighting the good fight.

I do not automatically look at my wrist whenever a haptic alert beckons.

I shall not fall prey to your Siren song Apple Watch! Damn you to hell!

But resist as I may, I can already feel the endorphin rush whenever my wrist buzzes.

Each vibration draws me further down the rabbit hole.

And once I glance at her, even for a moment, I’m infatuated.

“Her?” It’s a fucking watch! WTF is the matter with me?!!

I mean really. I’ve only really checked out a few functions.

Like the activity monitor, which I clowned, is actually quite useful.

activity monitor

After plugging in your gender, age, height and weight, you can set daily fitness goals, and the watch will prompt you to stand, or exercise in order to keep you on track.

Yesterday, I hit my fitness goal of burning 720 calories. I actually burned 932 by walking 7.5 miles, exercising for 75 minutes and standing for sixty seconds once every hour for twelve hours.

I’m pretty awesome, says my watch.

Or the Remote app, which lets you control your other iOS devices when you’re on the same wi-fi network.

Last night, I got in four episodes of Game of Thrones on HBO Go on Apple TV, all controlled through my handy dandy Apple Watch.

game-of-thrones-hbo-go

Or Chat, which lets you read and respond to text messages right from your wrist.

I’ve had numerous chat conversations without typing a single character.

I just speak into my watch, Dick Tracy style, and my words magically appear on the screen.

And I can choose to send my voice memo or the text equivalent.

dick-tracy

I can even send emojis to spice things up a bit.

Wait…have I already been assimilated?

Nah!

Just taking it for a test drive so that I can tell all of you.

Yeah. That’s the ticket!

Anywho, I have not (yet) been assimilated, although I suspect it’s not far off….

Damn Apple!

Haven’t had enough of my ramblings? Check out my video review of the Apple Watch below!

Leave a comment

Filed under Apple Watch, iPhone

Book Book is for the birds. Unless you want a cracked iPhone screen.

iPhone 6 Plus + Book Book = Cracked iPhone 6 Plus

I was soooo happy when my Book Book iPhone 6 Plus case first arrived.

You know, the phone case that looks like an old book from Twelve South.

I made several videos illustrating my unbridled glee before settling on this.

I had slits for my credit cards, a clear panel for my license and could hold a couple of dollars nicely.

There was no way to keep it closed, but laying on a surface, the cover stayed firmly on the screen.

After all kinds of iPhone cases – Otterboxes, bootleg LV wallet, Targus, this one, that one – I felt that I had arrived.

With the Book Book, I had stepped up my phone case game.

I’d matured.

My iPhone was nestled snugly in a case that protected it from the elements and looked stylish to boot.

Oh! The compliments I received!

Each new outing brought hordes of admirers, cooing at my case, remarking on the weathered look of my Book Book comme iPhone case.

My glee was short lived however, the first time the phone dropped.

My pride turned quickly to horror as my phone slid off my lap and (in slow motion) opened up like a small black bat taking flight.

But instead of darting off herky jerky, it made a beeline to the hard unforgiving ground, landing with a resounding slap.

Nauseous I reached down, confident I would see the telltale sign of iPhone owner neglect – the spiderweb crack.

Luckily, I dodged the bullet and my screen was intact.

I thanked the iPhone gods (Steve Jobs and Jony Ives) and swore I would never treat my iPhone so shabbily in the future.

But that exact same scenario has occurred no less than five more times since then.

Sometimes landing on a rug, or a shoe or car mat.

Each time face down, but intact.

Until today.

You see, today, it slipped out of my hands, as I was trying to navigate a subway turnstile.

I keep my Metrocard in one of those handy slits on the inside cover, and as I went to move through the turnstile, my forward momentum came to an abrupt halt.

Apparently, my Metrocard had not been read.

And as a result, my Book Book went flying, opened face down, and SLAP!

Everything went black.

I knew, I just knew that this was the end.

I had mocked the iPhone gods with my empty promises, and it was my day of retribution.

You’ve been in the NYC subway system.

There’s nothing soft about it.

I prepared for my accounting as I swiped my Metrocard (correctly this time) and stooped to retrieve my baby from the cold concrete.

Amazingly, no spiderweb.

Praise Jobs!

Wait…what’s this?

There.

On the lower left edge.

A crack.

Slight.

Like a hair caught in two places along the edge, forming an elongated reverse capital “C.”

Barely perceptible, but there nonetheless.

I cursed the culprit for my suffering under my breath.

Fucking Book Book!

At this moment, I realized what an absolute liability the Book Book iPhone 6 Plus case was.

Despite the mounds of empirical data I had to the contrary, I operated under the delusion that my phone was safe in the case.

Aliya King's Nightmare on Instagram

Aliya King’s Nightmare on Instagram

Not less than a week ago, I had told my girl Aliya King, that I felt her pain when she posted a selfie with her spiderweb sporting iPhone 6 Plus in what?

A Book Book.

What else?

I had even replied that I was going to swap my Book Book for an Otterbox or LifeProof for the very same reason.

Did I?

No.

Do I regret it?

Yes.

But more than regret, I’m angry.

Book Book, you need to either (a) increase the depth of the iPhone holder or (b) figure out a way to keep the case from flying open face down when dropped.

But either way you owe me a new iPhone.

Leave a comment

Filed under advocacy, iPhone

Siri take the wheel. Digital life hacking for dummies.

digital life hack icons

I just saw a commercial for the Apple Watch (the device that promises to usher in a whole new world) alerting its wearers to “stand up.”

“Hey you fat lazy bastard! Time to get off your rotund keister and exercise those pathetic extensions you call legs. Stand up!”

As appalled as I was at the thought that folks need reminding (to stand up??!) I had to acknowledge the pure utility of a reminder from your wrist watch to perform important (or mundane) tasks.

You see, I’m all about efficiency.

If there’s a way to do something in fewer steps, shave time or save money, sign me up.

And I’m not taking about being cheap, skimping on quality or reducing efficacy.

I’m talking about shortcuts for improving performance economically, whether it be incremental or exponential.

In the tech world, we refer to such ‘shortcuts’ as hacks, often crude, but effective solutions to specific programming, coding or computing problems.

The concept has moved beyond the binary world to the real one, where these crude but effective shortcuts can be applied to every day problems.

In modern vernacular – life hacking.

What’s life hacking?

Quite simply, life hacking refers to any trick, shortcut, skill, or novel method that increases productivity and efficiency, in all walks of life.

Everywhere you look, folks are life hacking.

Carpooling? Life hacking.

Teleworking? Life hacking.

Bulk shopping? Life hacking.

Virtually every task we perform in our daily lives, from the mundane to the complex, can be life hacked.

But life hacking also applies to our digital lives as well.

There were several early movers in the digital life hacking space, although we probably didn’t consider them as such back in the day.

Hootsuite comes immediately to mind.

Think about it.

Back in the heyday of social media, you had to have an account with everyone to participate in their closed universes: Facebook, Twitter, YouTube, Flickr, LinkedIn, etc. – you get the picture.

Keeping up with them all was a nightmare.

Before there was the ability to cross pollinate your feeds with the same information from a single account by connecting them, you pretty much had to log into each one individually if you wanted to post or publish content.

And then Hootsuite came along with their social media dashboard, and you could hit most of your social media spaces from one convenient place.

Life hack.

Or TweetSpinner.

You remember them, don’t you?

TweetSpinner was essentially part CRM, part DM manager, part scheduler and part profile manager.

With TweetSpinner you could manage your followers (and follow folks back), schedule your tweets, update your profile and send broadcast direct messages from one place.

TweetSpinner consolidated four discrete activities into a handy dashboard where at a glance you could assess and manage all your Twitter-related tasks. 

Life. Hack.

Alright Stephen, enough with the digital life hacks of antiquity. What about today?

Well today, digital life hacking is a veritable art form.

And the Apple Watch is at the forefront of this movement.

Sure, there were the earlier movers – the Android watch preceded Apple by well over a year.

And there’s FitBit, Nike Fuel, and a host of other wearables that provided a certain amount of utility to their wearers.

But none holds the promise of the Apple watch for the sheer breadth of potential.

Wait…this wasn’t supposed to be a post about the Apple Watch.

It’s supposed to be about digital life hacking.

And all the ways in which digital tools can help you to life hack with aplomb.

Beyond tracking your fitness progress passively, just by wearing a device on your wrist, this same device can locate your car (so you don’t actually have to remember where you parked), find your phone, pay for your purchase – the list goes on.

But rather than bore you (any further), here are my top 5 digital life hacks.

1password

1Password – in this age of hackers, identify thieves, and wifi spoofing apps keeping your personal information secure is critical. Most people have multiple accounts for the various spaces and places they visit online, each with login credentials. Most people don’t take the time to create different logins for these multiple accounts, opting instead to use the same easy-to-recall password for everything. We know that it’s notoriously unsafe to do that, but who can remember a buttload of different password for all these accounts? With 1Password, you don’t need to. Ever since I downloaded the 1Password app, I’ve felt infinitely safer whenever I have to log into or onto anything online.

paypal

PayPal – as a consultant, getting paid is of the utmost importance. It used to be that you had to send a physical invoice and wait for a check to be cut, usually ‘Net 30.’ If you had a physical establishment, you had a card scanner to take payments at the point of sale. Electronic payments were the exclusive purview of online retailers. But today, PayPal gives consultants like me the ability to send a digital invoice, take ‘point of sale’ payments with a plug in card scanner, and accept online payments.

basecamp logo

Basecamp3 – working on projects with remote teams is always a challenge. Being able to communicate information uniformly and efficiently, share assets, collaborate and share ideas fluidly is critical to the success of any project. Before Basecamp, online collaboration took the form of shared online folders and VPN tunnels to access them. Version control, permissions, visibility and accountability were not standardized and managing projects was fairly complex. Today, things like Evernote, Slack, Google Drive, have made remote team collaboration commonplace eliminating much of the complexity of old. 

mytix

MyTix – We’ve all been here before: You’re queued up in a line to purchase a train ticket from the ticket booth or vending machine, train pulls up and you’re left with the option of abandoning your place in line and purchasing the ticket on the train with a surcharge or missing the train and purchasing the ticket without a surcharge. With the New Jersey Transit MyTix app, those days are over. Rather than having to purchase physical tickets, the app allows you purchase single rides, weekly or monthly tickets for all of NJT’s routes. You can buy tickets for other passengers riding with you as well.

siri

Siri – I used to be very anti-Siri. Why would I want to talk to my phone? If I need to do something on my iPhone, I can simply open the app and perform the activity. Case closed. When I first tried to use Siri, nine times out of ten she couldn’t/didn’t understand what I was saying and the whole process was very frustrating. But then I was exposed to the best practices for using phone assistants and my whole world changed. From setting reminders, scheduling meetings, and getting directions to sending texts, reading text messages, and placing hands-free calls, Siri ushered in a whole new world of utility that had previously been closed to me. Siri put my digital life hacking on steroids building countless efficiencies into my daily routine.

 

 

 

Leave a comment

Filed under apps, iPhone, mobile

Godsend or Devil’s spawn? Five pros and cons of the Apple Watch.

apple watchApple just held one of its infamous events, where they unveiled the Apple Watch and the newly redesigned MacBook.

And while folks (including your’s truly) were thoroughly impressed with all the updates to the Mac: slimmer profile, lightweight, no fan, etc., the clear, hands down star of the show was the Apple Watch.

Not since the release of the original iPhone has there been this much hype over a device.

Nearly every day, dozens (if not hundreds) of articles and blog posts have been devoted to speculating what types of apps are going to be preloaded on the device, it’s functionality and features.

The authors of these pieces fall squarely on one side of the debate or the other.

The Apple Watch is either a godsend or the spawn of Satan.

Let’s examine the five most telling assessments of the Apple Watch and decide for ourselves, shall we?

1. The Apple Watch will make us healthier.

giphy

Like FitBit, Nike+ FuelBand and Jawbone, the Apple Watch enables it’s wearer to monitor and track their fitness activity. Whether you’re walking or running, climbing stairs or taking your dog for a walk, the Apple Watch lets you track all your fitness activities. Apps integrating Apple’s Healthkit, allow you to track things like weight, BMI and biometric readings. With haptic responses and wireless syncing with your iPhone, the Apple Watch promises to be both your fitness diary and motivator, keeping you on track.

2. The Apple Watch will permanently shackle us to our jobs.

Apple Watch handcuffs

The thing about wearables is that they’re wearable. So if you’ve got a device that’s constantly updating your emails, your meetings, your text messages, and pinging you with alerts and reminders, the argument goes that you’re always going to be ‘on.’ No longer will you be able to say, “I left my phone at my desk or in my purse,” because that watch on your wrist doesn’t come off.

3. The Apple Watch will make us more productive.

flash

Apps like OfficeTime offer the promise of increased productivity, by allowing you to tap your watch at the beginning and end of every activity, and by the end of the day, week, month, provide an accurate record of what exactly you spend your time doing. Other apps, like Evernote, are porting their functionality to the Apple Watch, allowing users to access a slimmed down version of the app from their wrist.

4.  The Apple Watch is a distraction.

smartwatchdriver

We’re already slaves to our mobile devices, staring at them every five minutes, phantom buzzing in our pockets, on a constant search for power sources to keep precious life flowing into their silicon innards. But with a phone, it’s often tucked away, in a case, pocket, or purse, and therefore not as much of a distraction. You can leave it at your desk and walk away, put it down or turn it off and Viola! problem solved. The Apple Watch, as a wearable, will not be discretely tucked away, but a constant vibrating, beeping, buzzing distraction on your wrist, always within eyeshot.

5. The Apple Watch is an elegant piece of design.

apple-watch-paris

Few can debate that the Apple Watch is a thing to behold. Like Rolex, Chopard or Breitling, the Apple Watch is design, if nothing else. I’m pretty sure I got a woody the first time I saw it. But I’m a fanboy, what would you expect? If you want decide to buy the Apple Watch because it looks good, who could fault you? No one – but the haters of course, and we’ll forgive their pettiness, won’t we.

If you want to track your steps in a sleek, stylish way, the Apple Watch is for you. If you want to be able to check your alerts, respond to texts, read emails without having to pull out your phone, the Apple Watch is for you. If you’re and early adopter simply trying to stay up on the latest and greatest technology out, the Apple Watch is for you.

At the end of the day, the Apple Watch is just a watch. It’s not even really a watch because you’ve got to pair it with a phone, which means that it’s functionality can only truly be experienced when connected to another bigger, less inconspicuous device.

But shortcomings aside, like the FitBits, Jawbones and Nike+ FuelBands before it, the Apple Watch adds another layer of utility for folks seeking that extra edge.

 

1 Comment

Filed under advocacy, digital advocacy, mobile

WTF!? It’s 2015. Get a f*@!ing mobile site already!

IMG_2339.JPG

I’m f*@!ing pissed!

Why?

I’ll tell you why.

Because it’s 2015 – 2015!! and motherfuckers are still making me view their shitty full sites on my mobile device.

Even though there are more than 6.9 billion mobile subscribers in the world and the fact that mobile browsing has overtaken desktop browsing, less than ten percent of the 700 million websites are optimized for mobile.

So that means even with my beautiful 6 Plus, I’ve still got to double tap, pinch and swipe to view the content of most sites on my phone.

I don’t get it.

Why wouldn’t you want your content to be viewed in a way that is readily consumable by your audience?

I mean, you built a website to put your stuff in front of potential customers, right?

So doesn’t it make sense, now that you know that everyone on the globe has – and regularly uses – a mobile device, to build a mobile site.

Or at the very least optimize your content to be accessible to mobile devices?

There are countless benefits for making a mobile version of your site.

Simpler navigation.

Prominently placed calls to action.

Streamlined options.

Leveraging the utility of native mobile browsers.

Click-to-call.

The majority of which is lost if you’re forcing your users to contend with a full HTML site.

Trust me, if you built a mobile site, you’d have far more engagement and conversions than you currently do.

Don’t believe me?

Check out your analytics.

See how many visits you’re currently getting from mobile browsers.

I’d put money on the fact that you’ve got more visits from mobile browsers, Android and iPhone devices than anything else.

What does it all mean?

It means that if you customize the browsing experience for folks visiting your site from mobile devices, you’re going to see decreased bounce rates, increased time on site, increased page views, potentially higher conversions and more revenue.

It’s a win-win!

If you require convincing that a mobile site is the way to go, you’re probably of the ilk that thought radios, the telephone, and the Internet were passing fads.

If you, on the other hand, know you need a mobile site and don’t know where to start, hit me up and I’ll put you on the right path.

But whatever you do, for the love of God, get a mobile site – STAT!

Leave a comment

Filed under advocacy, mobile, opinion

Five signs that you’re a Fanboy

Have you seen this person? Looked in the mirror lately?

Have you seen this person? Looked in the mirror lately?

With the release of the iPhone 6 and 6 Plus, the inevitable phone wars have begun afresh.

Don’t act like you don’t know what the phone wars are.

The ongoing comparisons between Apple and Samsung or iOS versus Android.

Invariably, these little skirmishes arise whenever Apple drops a new product (and never the other way around).

But that’s beside the point.

Or is it?  Hmmmm….

Anywho, every so often users on both sides take to the interwebs to pronounce their allegiance to (or disdain for) one side or the other.

Your’s truly is no exception.

I’ve been known to malign an Android owner or two in my day.

No. I don’t own stock in Apple, and no Samsung owner ever kicked my dog (I don’t even own a dog).

“So why the hostility?” you ask.

Well, that’s easy.

Usually, I’ve got a cogent argument supporting my pro-Apple stance.

Sometimes, not so much.

My blind allegiance is often questioned, and I’ve always assumed it was because Apple simply made a better product.

But with the release of the iPhone 6, which is really Apple’s version of the larger Samsung family of devices, the questions of my blind allegiance are….well…valid?

So I’ve done a little introspection and I think I’ve got it.

I’m a fanboy.

Like millions of others, when it comes to anything Apple, I go balls to the wall.

I readily admit my fandom, but others can’t seem to self-identify (as I have).

So today, I’m going to share with you the top five signs that you too, are a fanboy.

1. You wait in line the day a new device drops.

More accurately, you camp out for days leading up to the release of a new device.

Only true fanboys place such importance to being the first ones to own a device that they’re willing to risk their lives, brave poor weather, take time away from the families or jobs to sit on a line and wait.

Will they win a prize?

Receive an award?

Be recognized for their achievement?

No. No. And no.

So why do they do it?

For the visceral feeling they get holding a brand spanking new device that no one else (yet) has. That’s why.

Oh. And they’re fanboys.

hundreds-line-up-in-front-of-an-apple-store-in-central-berlin-germany

Now y’all know you’re supposed to be at work! WTF?!

2. You take pro- (or anti-) device claims at face value.

If anything that Apple (or Google) publishes in anticipation of a release gives you wood and you regurgitate the features and capabilities as fact, sight unseen, you’re a fanboy.

So what you’re getting all your information from the rumor mill?

If Apple says it, it must be true. Right?

town crier

3. You take criticism of your device personally.

Everyone knows that Apple’s battery life is notoriously horrible. Or that Android devices routinely freeze, crash and drop calls.

But if you’re a fanboy, and someone utters a word against your favored device, all you hear are fighting words – and you’re literally ready to fight.

I remember when the Samsung Galaxy GS3 dropped.

Several of my so-called friends copped it and were all ga-ga over it.

I had one of the first GS3s in my office and had a chance to take it for a test drive.

Needless to say, I wasn’t impressed.

I posted a blog with my two cents, and was immediately set upon for posting negative reviews.

I had to unfriend a few folks after that.

iPhone-5-Android-Market

Don’t know why the illustrator decided to cast the Android as the Jedi. Android is definitely the dark side of the force. Hello?

4. You’ve never owned the competing device.

As a result, you’re totally ignorant about what an iOS device or Android can or can’t do.

It’s hard to offer any legitimate critique of a competing device if you’ve never owned one.

But that doesn’t keep fanboys from making far-reaching pronouncements about the inadequacies of the opposition.

Wouldn't you rather hate in ignorance than admire with full information?

Wouldn’t you rather hate in ignorance than admire with full information?

5. You still rock Blackberry.

There is no more profound evidence to the existence of a true fanboy, than Blackberry owners.

Despite the obsolescence (or near obsolescence – they’re clearly on life support) of Blackberry devices for several years now, there are still legions that swear by these blocky, keyboard bearing pieces of antiquity.

blackberry passport

Will the Blackberry Passport help to revive the dying brand? Not likely. But we have a new device to make fun of!

Now if you have any doubt whether or not you’re a fanboy, ask yourself, “When was the last time you owned <input name of device you don’t currently own here>?”

If you can’t remember, you’re a fanboy.

2 Comments

Filed under advocacy, digital advocacy, iPhone, mobile

Status update: 10 signs that you’re a social media addict.

Social media addictAs I was riding the train yesterday, I look across the aisle to see the faces of five of my fellow passengers – an entire row of people – buried in their mobile devices.

For the whole ride from Montclair to New York Penn Station, they remain transfixed to the little screens of their “i” devices.

Social media addicts, the lot of them.

Social media addicts, the lot of them.

No small talk.

No exchanged glances.

No pleasantries.

Nada.

Expressionless faces peering into the void.

Looking around the train car, I noted that virtually everyone was on something.

With the exception of one couple deep in a conversation, everyone else – literally everyone else – was on some form of electronic device.

The lady to my left was ensconced in her Facebook feed.

The dude next to her was scrolling through Instagram.

Not to be the odd man out, I whipped out my iPhone, dialed up my Facebook app and began mindlessly “liking” updates in my News Feed.

Like a zombie, I stared blankly into my iPhone’s screen waiting for that thing – that visceral feeling – that made me ‘thumbs up’ one inane item or another posted by my friends.

And in that moment, I realized that I was addicted to social media.

Somehow, I had transformed from someone who thrived on human connections, to one subsisting on virtual interactions.

I knew something was amiss.

I also knew that I wasn’t alone.

Like the passengers on the train, there are probably millions out there, similarly addicted.

Today’s post is devoted to helping you figure out if you too, are an addict.

So here are the top 10 signs that you’re addicted to social media.

1. The first thing and last thing you do every day is check out your Facebook, Twitter or Instagram feed.

2. You ask people for life advice on Facebook. “Hey FB, am I addicted to FB?”

3. You’re always taking and posting selfies.

No, wait. I've got it. Hold on...just one more. No. That's not quite right. Just one more. Umm...

No, wait. I’ve got it. Hold on…just one more. No. That’s not quite right. Just one more. Umm…

4. You talk in acronyms. OMG! I’m a SM addict! SMH LMFAO

5. You constantly use hashtags. #youreaddicted #toptenlist #stephenchukumbarocks

Am I really going to search "#24yearsold"? Get your hashtag game right Maureen!

Am I really going to search “#24yearsold”? Get your hashtag game right Maureen!

6. You threaten to “unfriend” or “unfollow” people.

7. You get offended when people don’t accept your friend request or follow you back.

8. You experience the “phantom buzz” even when you don’t have your phone on you.

9. You check your phone impulsively and at the most inappropriate times.

10. You start or end you day with a greeting to your “Facebook family.”

Are we really your family, Judith? Really?

Are we really your family, Judith? Really?

If you exhibit any of these signs, put down your phone or tablet device, and get help immediately.

You could be suffering social media addiction.

If you don’t seek treatment right away, you may find yourself incapable of holding regular conversations and social interactions may become increasingly awkward.

Leave a comment

Filed under social media

Why the rumored iPhone 6 gives me wood.

Concept art courtesy of Minyanville.com

Concept art courtesy of Minyanville.com

I’m a sucker for anything Apple.

It’s true.

I readily admit I’m a fanboy.

Mind you, I’ll still hate on some crappy Apple shit (i.e. “flat design” of iOS 7).

But my first reaction upon hearing about some new Apple this-or-that is usually one of unbridled enthusiasm.

It should come as no surprise then, that my heart palpitations started when I heard the latest Apple rumors.

What Apple rumors?

The iPhone 6, of course.

That’s right.

Let it sink in.

iPhone. 6.

The Chinese are simply the worst at keeping secrets, and as a result, we’ve been privy to all Apple’s so-called secret developments for years.

Think about it, which iPhone release haven’t we known about well in advance?

9 times out of 10, when images of prototypes, spec sizes and talk of technology acquisition rumors start swirling about, and the source of these rumors is Chinese, you best believe it’s true.

Its no wonder, then, that folks are posting up their theories of what the latest iPhone will or will not be, with unmitigated zeal and images to back it up.

You’ve got pictures of the casing? Really? C’mon China!

Your’s truly is no different.

Like I said, I’m an Apple whore.

Anywho, with the iPhone 6, Apple will supposedly go where no iPhone has gone before: the land of the phablet.

If the rumors and prototype photographs are to be believed, Apple is working on the next generation of iPhone, that will be bigger, stronger (as in more durable) and faster than anything they’ve ever created.

When I say bigger, Apple wags speculate the screen will be somewhere between 4.7 (the current size of the 5s) and 7.9 inches (the size of the iPad Mini).

Size comparison chart courtesy of MacRumors.com

Size comparison chart courtesy of MacRumors.com

Whoa.

Screens that size will put Apple directly up against it’s Galaxy and HTC rivals, which have already dropped large screen phones on the market.

The claims that Apple will be introducing a more shatter-resistant screen lifts many a heart.

We’ve all witnessed (or experienced) the spiderweb cracks with Gorilla Glass.

Lord knows you’ve got to protect the screen like it’s an eggshell or risk slicing your fingers on an intricate lattice of cracks.

Apple’s acquisition of sapphire technology, points to a desire to make the next generation phones more durable.

As usual, there are claims that the next iPhone will last longer than it’s predecessors.

Even with the new lightning charger, the iPhone 5s’ battery dies notoriously quickly.

The next generation’s quad-core A8 or an evolved A7 should mean more power, better energy conservation and a longer battery life.

Other tantalizing rumors for the iPhone 6 include an improved camera (or at least enhanced capabilities), a thinner profile, wireless charging, and an updated OS (iOS 8).

I could go on ad nausaem, but I shan’t bore you.

MacRumors and TechRadar.com (among others) do a far better job detailing the minutiae, and I’m more of a broad strokes sort of fellow, ya know?

In any instance, I’ll be keeping an eye out for more information and sneak peeks of the device as the Fall (?) 2014 release date approaches.

And if you see me in the streets, and notice a slight bulge in my nether region, “no” I am not happy to see you.

I’m probably reading another article about the iPhone 6.

9 Comments

Filed under iPhone, technology