Tag Archives: Mocha Dads

Brand Dad


Everywhere you look, there’s stuff for moms. Parenting books and magazines, like Parenting and Cookie, are geared towards mothers. Pregnancy books, like the Girlfriend’s Guide to Pregnancy and What To Expect When You’re Expecting, are focused on mothers. Television shows about families, like The Duggars, usually highlight the moms. Mothers have numerous networking and support groups, like Mocha Moms. They even have their own Twitter (TwitterMoms)!  

Resources for moms seem to be everywhere, and are particularly well known. For dads, not so much. I was inspired to write this post because one of my colleagues (a non-parent, I might add) suggested that dads need the same kind of resources and visibility that moms get. What about the dads? Where is the Boyfriend’s Guide to Pregnancy? Where is the dad’s Twitter? Mocha Dads Who is our Oprah?  

I was on a mission. But now that I’ve done some research (albeit superficial research), I see that the premise for writing this post (the lack of resources for dads, and our general second-class-citizenship as parents) is a little inaccurate. We are second-class citizens when it comes parents (moms are still tops), but we are citizens none-the-less.  

While there’s no ‘Boyfriends’ Guide to Pregnancy, there is The ‘Blokes’ Guide to Pregnancy. In fact, there’s also a Twitter Dads and Mocha Dads (a local husbands/spouse/significant other offshoot of the DC chapter of Mocha Moms). Virtually all mommy resources have (some sort of) a daddy compliment to them.

Hmmm…well why don’t I know about all these resources? Why aren’t the resources for dads as well known or publicized as those for moms? (Gotta save face!) For example, with this whole Nadya Suleman octuplets thing, I haven’t seen one interview focused on the challenges dads face raising multiples (and I realize that there is no ‘dad’ per se in the cut). I’m just saying, can we get a sound bite?

Actually, forget a sound bite! We need our own branded (non-offshoot-of-some-better-more-highly-pubicized-mom-version) ish! I want a magazine! I want a television show! I want a convention! All fathers tired of second-class citizenry, rise up! Let your voices be heard! Let us unite for a common purpose–the upliftment of daddies everywhere! Let us throw off the oppressive yoke of parental obscurity!

Ummm…but let’s keep it down…I don’t want the women finding out, stealing our thunder and pimping ‘Brand Mom’ before we get organized.


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