Tag Archives: Vevo

From Vimeo to Periscope. Do we really need another video app?

The War for Eyeballs

First, there was Vimeo, the first video sharing website.

Vimeo allowed users to upload, share and search for videos online, and life was good.

Then there was YouTube.

YouTube gave us our fill of all the videos we could no longer see on cable or broadcast TV, all with a quick search.

Vevo popped up after that.

Vevo was a great alternative to YouTube because it had higher quality videos, without all the associated riffraff of user generated content.

Suddenly UStream appeared, and not only could you watch video replays, but you could tap into live video streams.

Couldn’t be there, but want to experience it live?

UStream let you do just that.

We had achieved video Nirvana.

Not to be left out of the fray, Facebook offered its own native video player, giving its millions of users an easy way to upload and share videos on its platform.

All of your low res, hi def, canned or live streaming video options were covered.

Right?

Apparently not.

Because then came SnapChat with it’s expiring videos.

Wait, that’s a thing?

And then Meerkat, the app that lets you broadcast yourself doing whatever to whoever wants to tune in.

And finally (and I say “finally” loosely) Periscope, which let you do the same thing.

So, what’s with all the video apps and services?

Well, video is a big thing.

No, I’m not talking about the bandwidth it requires.

I’m talking about the appetite folks have for it.

And they money that can be made.

Think about it.

Instagram has added video, so that its not just still photos anymore.

YouTube now offers “premium” channels.

Content companies, like HBO, are cutting ties with Cable companies and offering their content directly to consumers through apps and consoles.

Netflix and Hulu let you watch television and movies on the go.

Virtually everywhere you look – elevators, cabs, subways, planes, trains – video is offered.

And regular people are getting in on the action.

“YouTubers” is a thing.

Shooting a video of a melee and yelling “WorldStar!” is a thing.

People try to make “viral” videos as a way of getting their 15 minutes.

Folks earn bookoo bucks as YouTube broadcasters, creating often funny, niche content, attracting tens of thousands of viewers, and earning income as well.

Buzzfeed, FunnyOrDie, College Humor and many others’ business models are built exclusively off producing and marketing video content.

So while I think the current ‘fight’ between the creators of apps like Periscope and Meerkat is stupid, because…well just because, there is clearly an insatiable appetite for virtually any kind of video.

Have you ever watched a sensory video – the kind that’s supposed to give you tingles just by watching?

I digress.

To answer the question posed in the title of this post, “do we really need another video app?”

No. We don’t.

Are Meerkat or Periscope the last of the video apps we’ve seen?

No. Not by a long shot.

There’s a war for eyeballs currently being waged.

With billions of dollars to be made.

And folks out here seeking fame by turning their cameras on and streaming themselves doing whatever.

And with all of our shiny, powerful, always-on mobile devices clutched in our collective sweaty palms, we’re all in the crosshairs.

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Filed under mobile, opinion

Like to blog? Get Blogsy.

It’s been a while since I reviewed any apps.

So today, I decided to take a look at the apps I have on deck and talk about one of them.

Checking out the apps on my iPad, the choices are many.

I’ve got them arranged (roughly) by category: productivity, social networking, entertainment, finance, etc.

Since I find myself opening up my social networking dash quite often, I figured I’d write about one of them.

I’ve got nine apps designated as social networking: AIM, Facebook, Blogsy, WordPress, Find Friends, Pinterest, Twitter, LinkedIn and Hootsuite.

Now which to write about…

With the exception of Find Friends, each of these bad boys gets run.

And since I’ve already written about WordPress on at least one occasion, that brings us down to seven.

Hmmmm…

I guess I’ll do this scientifically.

Eenie, meenie, miney, mo…

Blogsy it is!

So Yoda put me up on Blogsy a minute ago.

If you’re not up on it, Blogsy is a blogger’s dream app.

In one spot, you can create blog posts, tag them, drag & drop photos and video, and post to virtually any blogging platform.

Sounds too good to be true right?

But it is!

Blogsy has a powerful dashboard that lets you access any of your supported accounts, including YouTube, Vevo, WordPress, Tumblr, Instagram, Picasa, Flickr, and Facebook, all from within the app.

You can configure all of your accounts in Settings, and access them in the handy drawer conveniently tucked away on the right side of Blogsy’s main window.

In addition, its got a built in browser, that lets you find and grab content from the Internet and drop it right into your post!

I initially started this post in WordPress (force of habit) before switching over to Blogsy to complete it.

What better way to demonstrate how something works?

So here is a shot of me launching Blogsy in the built in browser.

And here’s a preview of this post inside of Blgsy.

And here’s a video from YouTube.

In addition to being able to grab stuff from virtually anywhere, you can also publish directly from Blogsy to any of your blogs.

Case in point: I published this right from my iPad.

Or save your drafts locally or in your platform of choice.

It’s really a complete, well thought out and super convenient app, and I highly recommend it if you’re a power blogger like me (not really).

Not that there aren’t some glitches.

For example the drop and drag function is a bit wonky.

Placing an image or video exactly where you want it to go can be…challenging.

Your text goes all haywire and its hard to know where your image or video is going to end up.

If you’ve got multiple blogs, like I do, figuring out which one you’re in and making sure you’re posting to the right one is a chore.

And getting around the app take a bit of getting used to at first.

But I found that messing around a bit will help you to not freak out and figure out how things work.

Anyway, I dig Blogsy a lot.

And I think you will too.

So get out there and blog(sy)!

Note: I am not being paid by Blogsy to endorse their product. But if anyone from Blogsy wants to cut a brotha a check, I’d be much obliged.

3 Comments

Filed under apps, iPad, technology